The platform is rolling out a new feature that enables them to cut down on the quantity of artificial intelligence-produced media appearing in their streams. This move comes as the service disclosed that it presently contains over 1 billion AI videos.
Testing and Rollout
This change is in a pilot phase over the coming weeks before a widespread launch. This advancement comes amid a increase in AI content, driven by emerging content generation software.
AI Content on Other Platforms
It has been noted that nearly one in 10 of the quickest rising channels on another major platform only show clips produced artificially. A large amount of this material is classified as “AI slop”, a phrase for substandard, mass-produced content that is often illogical or bizarre.
Our research shows that numerous viewers like content made with AI tools, from computer-generated images to informative clips, and we aim to give people the ability to adjust the amount of that, based on their own preferences,” commented a company executive.
Scale of AI Content
TikTok disclosed that there are now 1.3bn videos on its network identified as made with AI. In total, more than 100 mn media items are submitted to the app every day, making clips made by AI a relatively small percentage of its total content library.
How to Adjust Settings
Viewers will be in a position to decrease or raise the amount of AI-generated videos they see by opening the topic control option in the platform and selecting “AI-generated content”. Other topics that currently be modified under the filter include news, clothing, beauty, and dance.
Content Labeling and Policies
The platform’s policies oblige users to identify lifelike AI-generated content, and it bans dangerous fake videos of celebrities or emergencies. Any believable AI-generated clip that is not labeled can be taken down under its terms of service.
Furthermore, the service will henceforth apply an “AI-made” label to content created with its own AI tools, or identified by an cross-platform project for recognizing content made by AI. This action is intended to deter users from trying to evade the labeling process.
Responsible AI Funding
The company is additionally introducing a $2 million educational fund for professionals and organizations to create learning resources about using AI responsibly. This initiative will support educational bodies focused on teaching computer science.
Moderation Strategy
The video-sharing app has defended its safety measures, during discussion over plans to cut jobs for hundreds of content moderators in the UK. The company is expected to reduce a significant number of roles in its content moderation team in the UK capital, with trade unions and digital protection specialists raising concerns that people are being substituted by automated systems.
A senior executive stated that staff-based oversight would still have a role, but automated tools can protect employees by eliminating the most graphic content prior to it is viewed by humans. The platform announced a notable drop in shocking and graphic content reviewed by safety staff over the previous year due to reliance on its machine learning processes.
We believe it is crucial to integrate staff and AI to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we further consider it’s extremely critical to reduce exposure to harmful content as swiftly, which is where a significant AI assistance is making a difference operate efficiently.”
